Paris Resort
Content for Tiendas Paris' Paris Resort collection: a summer of swimwear, accessories and looks for every moment, told through creators who pick their favorite pieces on camera, plus a behind-the-scenes of the production.
Overview
Paris Resort is Tiendas Paris' summer collection: swimwear, sandals, accessories and looks made for the beach, the pool and vacation.
The challenge was to show the collection the way people wear it, with a close look instead of a catalog.
Execution
QUESTIONS FOR THE CREATORS
Each creator answered simple questions on camera: which piece of the collection do you like most? What moment would you wear this look for? Which accessory can't be missing? What's your favorite Paris brand this summer?
A COLLECTION IN IMAGES
The answers were combined with still lifes of the collection on sand and towels, under a blue and white tile aesthetic that ties all the content together.
BEHIND THE SCENES
A video of the production on the beach and by the pool, with the models and the crew, to show how it was made.
More pieces
A behind-the-scenes and a second cut of the creators' content.
More work
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